Taco Bell Is Putting Up a Billboard That Dispenses Unlimited Nacho Cheese

January 10, 2019

In an attempt to win Torontonians over with the concept, Taco Bell Canada is creating a billboard that will dispense an unlimited supply of nacho cheese.

The cheesy billboard will stand tall at 482 Queen Street West – right next to the city’s main Taco Bell location. On Jan. 19 between 11:30 a.m. and 2:30 p.m., those looking for their nacho cheese fix can get some of the gooey-goodness for their snack items on a first come, first serve basis.

“Kicking off the year with a Nacho cheese-dispensing billboard means that 2019 will be as crazy as ever for us,” Taco Bell spokesperson Veronica Castillo said in a media release. “Plus, our fans know it’s impossible to deny the appeal of warm, gooey, zesty nacho cheese, and we couldn’t agree more.”